Category Archives: ANO
Swindon meetup group
I have been hearing a lot about meetup groups and actually attended a couple of the last few months. After thinking about it for a while and watching a video from (Kat Halushka ) I decided to create my own … Continue reading
Posted in ANO, AVO, Blog, Convert
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What makes you different
What makes you different? Finding ways to show you are different from your competition and letting your customers know is a must for any business. It’s easy to start thinking that the only way you can beat the competition is … Continue reading
Split testing and why you should ignore the guru
Split testing and why you should ignore the guru. I was watching a video from quite a popular online “Guru” the other day who said: “You shouldn’t worry about split testing until you are making 6 or 7 figures”. Although … Continue reading
Posted in ANO, AVO, Blog, Convert
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Stick rate and the subscription model
Stick rate and the subscription model. I recently took on a new client in the software/subscription space. This is a space that I am very familiar with because I also run a software/subscription based company. One of the big challenges … Continue reading
Posted in ANO, Blog
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Turnover is vanity profit is sanity
Turnover is “vanity” profit is “sanity” I read that saying in a book many years ago and it stuck with me over the years but I am not sure it is entirely true. The reason for the saying was that … Continue reading
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4 Steps to Saving a Dying Business
Unless you’re really lucky then at some time or another, your business will get into trouble. Whether it’s through no fault of your own or a bad decision sooner or later you will be sitting there with bills to pay … Continue reading
10 tips to increasing your average lifetime value of a customer
10 top tips for increasing the lifetime value of your customer Increasing the average life time value of your customer is one of 4 of the main ways (the other 3 being leads, conversion, average order value). And increasing the number … Continue reading
Posted in ANO, Blog, DBRM
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Hack Space to build profit…
Last night I was at my local “Hack Space” meeting. (We make things like 3D printers, laser cutters and other cool stuff.) They have just moved into a unit which allows them to open the space to more people. In … Continue reading
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Circle of profit goes around and around
I love seeing other people’s business plans. That’s one of the reasons I picked up a copy (well downloaded to my Kindle) of the “The Circle of Profit” by Anik Singal. This book covers a full business plan from … Continue reading
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Second order strategy
Getting a second or third order from your customer can sometimes need a little forward planning. One of my businesses is creating software for a specialised niche. My customers pay a subscription to use the software monthly. But my goal … Continue reading
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