Author Archives: Malcolm Pett
4 Steps to Saving a Dying Business
Unless you’re really lucky then at some time or another, your business will get into trouble. Whether it’s through no fault of your own or a bad decision sooner or later you will be sitting there with bills to pay … Continue reading
2 Simple Business Tactics
2 Simple Business Tactics That You Need To Know Right Now. Although I specialise in turning around businesses I also like to start new ones. There is nothing better than getting a business off to a good start using my … Continue reading
Posted in Blog, Convert, DBRM
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Getting free traffic from a friendly chat
You have probably read something like this before… “Try and get to know owners of reasonably sized lists in your space. Talk to them, buy their stuff and then approach them about a JV or list swap etc…” Well it … Continue reading
Posted in Blog, Leads
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10 ways to get free traffic to your website.
10 ways to get free traffic to your website or business. Although the easiest way to get more traffic or leads is to pay for them. There is no reason why you shouldn’t have some strategies in place to pick … Continue reading
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10 tips to increasing your average lifetime value of a customer
10 top tips for increasing the lifetime value of your customer Increasing the average life time value of your customer is one of 4 of the main ways (the other 3 being leads, conversion, average order value). And increasing the number … Continue reading
Posted in ANO, Blog, DBRM
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Hack Space to build profit…
Last night I was at my local “Hack Space” meeting. (We make things like 3D printers, laser cutters and other cool stuff.) They have just moved into a unit which allows them to open the space to more people. In … Continue reading
Posted in ANO, AVO, Blog, Convert
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More traffic, More sales or just better conversion
We all need more traffic but do we really? If you ask most business owners what they need most. The answer is normally “More Traffic” followed by “more sales”. But between those two lies a little thing called “Conversion”. And … Continue reading
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Why should you ask Dan’s question
Selling is about asking questions. Whether you do that directly or indirectly (by offering choices) you need to ask question in order to find out what your customers actually want. When I recently took a consultancy course the “The Dan … Continue reading
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Circle of profit goes around and around
I love seeing other people’s business plans. That’s one of the reasons I picked up a copy (well downloaded to my Kindle) of the “The Circle of Profit” by Anik Singal. This book covers a full business plan from … Continue reading
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Are you Ready to Fire then Aim?…
If there is one book I read more often than others then it would have to be Ready, Fire, Aim: Zero to $100 Million in No Time Flat (Agora Series) ” by Michael Masterson One of the reasons for doing so … Continue reading
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